Vinos & Negocios São Paulo 2026
We activate sales for your wines & spirits in Brazil.
A dedicated space within ProWine São Paulo connecting your brand with buyers, importers and key players in the region’s leading market.
OCT 6—82026 · São Paulo, BrazilExpo Center Norte · 12 pm to 7 pm
More than attending a trade show
Your platform for entering the Brazilian market.
Our proposition combines visibility, business development and market intelligence. You focus on building commercial relationships; our team facilitates the operational, commercial and strategic dimensions.
ProWine São Paulo 2026
Where the trade from across the Americas meets.
The largest professional wine and spirits fair in the Americas returns to Expo Center Norte. A 100% B2B event where importers, distributors, retailers, horeca professionals and opinion leaders decide what reaches the market.
Official figures from the 2025 edition
The Vinos & Negocios space
A presence that stands out. A format designed to sell.
A prime location by the main entrance, a dedicated visual identity for every exhibitor and a central area for business meetings.
Reference visuals. The final layout may be subject to adjustment.
Everything included
Arrive ready to do business.
Turnkey stand
Build, lighting, electricity, furniture and graphics included.
Commercial outreach
Targeted email marketing to buyers, importers, sommeliers and specialised media.
Market intelligence
60-day access to IDEAL.BI Hub and strategic information on the Brazilian market.
End-to-end support
Guidance before, during and after the event, including assistance with sample shipping.
Tasting equipment
Glassware, ice throughout the event, ice buckets and spittoons ready at your stand.
Meeting area
Tables and chairs inside the pavilion to move every business conversation forward.
Strategic market intelligence
Your roadmap to the best business opportunities in Brazil.
Entering a market is about more than presenting labels. It means understanding who imports, how buyers purchase, which categories are growing and where the real opportunities lie.
- 60 days of complimentary access to IDEAL.BI Hub
- Brazilian market data, reports and analysis
- Networking with producers, importers and industry leaders
- Insights to build a sustainable commercial strategy
Wine Revolution is IDEAL.BI’s exclusive Strategic Partner for Argentina.
Choose your format
Your brand, front and centre.
Both formats include the same support, equipment and access to the meeting area.
1.00 m wide × 0.50 m deep
Option 1 · Maximum visibility
Exclusive stand
USD 3,400 + VAT
A full counter to present your portfolio with greater space and an exclusive visual identity.
- Exclusive use of the counter for all three days
- Lockable lower storage
- Top sign featuring your brand logo
- Front graphic using your supplied artwork
- Access to meeting tables and chairs
1.00 m shared by two exhibitors
Option 2 · Efficient investment
Shared stand
USD 2,500 + VAT
The same commercial and operational platform, sharing the counter with one other exhibitor.
- 50 cm of display space per exhibitor
- Lockable lower storage
- Individual logo and image for each brand
- Complete tasting equipment
- Access to meeting tables and chairs
2025 edition
This is how business gets done in São Paulo.
An established platform
16 editions connecting the industry.
Since 2016Buenos Aires · Mendoza · São Paulo
2,200+stands sold
45,000+accredited buyers
20,000+labels presented
Limited availability
Let’s discuss your entry into Brazil.
Share your details and we will contact you to identify the best format for your company.
expositor@winerevolution.netOfficial partners
